Domino’s Pizza Serving Delicious Videos

Domino’s Pizza’s YouTube channel has 209K followers and over thirty videos posted (Domino’s, n.d.). Ten years ago Domino’s Pizza was falling out of favor but now it is a successful company, surpassing Pizza Hut in sales to become the largest pizza chain in the world. They had several different content strategies that jettisoned them intoContinue reading “Domino’s Pizza Serving Delicious Videos”

Oscar de la Renta – Social Media Innovators

Oscar de la Renta is maybe not a brand you would expect to see interacting on social media because they are a luxury brand. Maybe social media would be beneath the creators of thousand-dollar clothing pieces? On the contrary, Oscar de le Renta utilizes social media and has been at the forefront of strategy andContinue reading “Oscar de la Renta – Social Media Innovators”

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